Why Did Microsoft Want To Takeover Nokia?
In 2013, Microsoft paid over $7 billion for Nokia's handset business in an ill-fated attempt to provide a third alternative to iPhone and Android handsets with Windows Phone.
Why did Microsoft want to buy Nokia?
On 3 September 2013, Microsoft CEO Steve Ballmer announced that Microsoft would acquire Nokia's mobile phone division for $7.2 billion. Microsoft had been looking for a way to enter the mobile phone industry to better compete with Apple and Google.
Why was the acquisition of Nokia from Microsoft so unsuccessful?
Microsoft was unable to give a proper valuation of the assets it acquired from the merger. It overvalued the expected benefits it will get from the M & A of Nokia. 5. The merger failed to convince developers in producing software and applications for the Microsoft smartphone products which runs entirely on Windows OS.